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Creating That Buzz

At any given moment, there are thousands of properties on the market. So how do we make yours stand out from the crowd? By committing to a marketing plan that doesn’t just rely on the MLS or Zillow for exposure.

Our 90-point marketing strategy ensures your listing gets maximum exposure on every platform available to us.

The 1st Step: Photography and Virtual Tours

One of the keys to selling your home is getting prospective buyers in the door. Great photography that highlights your home is instrumental in making that happen. It’s how we market your home on every single platform so it needs to be the absolute best.

We use a photography company that specializes in real estate photography, getting us quality images of your home with quick turnaround. Not only that, every Vibe Realty listing also includes its own virtual tour with a designated link that can be shared on the MLS, with other agents and on social media. These photos, combined with the expertise of your agent, are going to play a pivotal role in selling your home. It’s critical that your listing stands out from the competition and bad photos are the quickest way for a potential buyer to dismiss your home regardless of what it actually offers.

The MLS

The Multiple Listing Service -- more often referred to as the MLS -- is the database that allows real estate brokerages to share information on properties up for sale. This is the standard for Realtors across the country. The MLS pushes listings out to thousands of websites and while it is critical to any listing strategy, many agents rely on the MLS to do all the work.

Not at Vibe. The MLS, and other real estate websites like Zillow, is simply where we start. It is where we share both the photographs and virtual tour of your home and provide specific details on the features of your property.

Social Media

We want to advertise your home where the buyers are and right now, the buyers are on social media. We follow an aggressive, well-thought out social media plan that gets your home in front of not only our entire network but the networks of other agents across the Twin Cities.

In 2018, 50 percent of home buyers found their house by looking on the Internet. That’s according to the National Association of Realtors which also found that 44 percent of prospective buyers started their search online before even contacting a real estate agent.

Pre-MLS Marketing

Sometimes homes sell before they even make it onto the MLS. A competitive housing market can play a role in that and so can your home -- what it offers, the neighborhood, the price. It’s our job to make sure as many potential buyers know about your home before the listing is even live. It’s an instrumental part of creating that buzz we talked about earlier. We want to create a line of interested parties, just waiting to get inside to see it.

Events

It’s no secret we love a good party. But parties can be more than just fun. Events can be a creative, highly effective way to get serious prospects, neighbors and other agents through your home in a controlled setting that showcases it in the best possible light.

From launch parties to dynamic open houses, our team doesn’t just settle with putting up a sign outside. We use a targeted approach when addressing the guest list. Even our social media plan for events is organized by targeting the right people in the right location.

The Above and Beyond

When you choose Vibe Realty to sell your home, you're choosing to become a part of our family. You'll see quickly the level of service we offer our clients is unmatched in the industry. You get the full talent and support of our experienced team to ensure your best interests are always in perfect focus and sought from every angle. We strive to raise the bar for what's expected of a quality real estate experience from start to finish. 

 

Our relationship doesn't end at closing. We want to be the experts you turn to whenever you need us. Whether it is helping you with a future transaction or offering up a connection to an expert, our team is here for you.

Our commitment goes beyond the relationship we develop with our clients. Our team members are active members in the communities where you are buying and selling homes. We believe in being kind, thoughtful and generous to our friends and neighbors. Most importantly, we believe in giving back and are always looking for ways to be more engaged in the neighborhoods where we live and work.


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